Innovative Solutions and Products - How Apple, TenCate and DSM Promote them

It is no secret that introducing new innovative products and solutions is challenging, and we all know that it’s people’s nature to hold on to the past and avoid what’s new and unknown. Yet innovation is rapidly becoming the lifeblood of the global economy. So let's discuss Innovative Solutions and Products – How Apple, TenCate and DSM Promote them. Let’s take a look at what strategies Apple, DSM, and TenCate have used to promote their innovative products.

Apple: 2.2 million Apps Available In The App Store

The Role of TenCate Geotextiles in the Delta Works

The Dutch are real professionals when it comes to managing the power of water. If they would not have developed in the past a highly sophisticated water defense system for their country, a major part of the Netherlands would be under water. This post addresses the Role of TenCate Geotextiles in the Delta Works in the Netherlands Just imagine that one-fourth of the country lies beneath sea level and the lowest point is 6.74 meters below sea level.

How Unilever, TenCate, DSM and Randstad help society and grow profitable business in the same time

Putting sustainability at the core of their business strategy and linking societal needs with business growth is becoming more popular between modern corporations. Michael Porter from Harvard University calls this approach creating shared values (CSV). This means that companies can grow their business and profitability while building sustainable, scalable solutions for societal challenges such as access to healthcare, education, and nutrition, but also to protective solutions, water management, and mobility.

Brand Management - Interview with Hans de Gier, SyncForce

We recently talked with Hans de Gier, a founder and director of SyncForce, SurveyWorld and Ranking Brands about challenges and best practices for managing the visual identity of global brands. So read on to learn more about Brand Management - Interview with Hans de Gier, SyncForce. Please tell me more about the SyncForce platform. How does it help brand owners manage the brand? Hans de Gier: For companies with a strong brand, communicating in a consistent manner is important for their continuing existence.

Els Versluis (Lely Group) about How to feed the world in 2050

Els Versluis is a Marketing Director of the Lely Group, an innovative agriculture company that supports dairy farmers with the best machinery that allows them to be more effective. Think about milking robots, feeding systems or harvesting machines. Check out this video about Lely Milking Robots: I talked with Els about the upcoming agricultural innovation in relation to "How to feed the world in 2050”.

Jupiler League and TenCate synthetic grass fields

TenCate was chosen by the Jupiler League as a vendor of synthetic grass for football fields only a few years way back. It was big news from many perspectives, first of all, Dutch professional football was choosing synthetic turf instead of natural grass. Would other countries follow? Secondly, the system that was chosen is the innovative matrix system from TenCate. This new system is based on a patented weaving technology as opposed to tufted techniques.

Human Resources Start-ups and Small Businesses

Séverine Lemoine is an experienced HR manager. She had accumulated experiences working in a variety of companies either at HR departments or companies providing HR services. Working as an HR consultant today, she accompanies small and medium businesses to build and develop an HR culture and policy that corresponds to future stakes of the company: personnel and payroll administration, social environment, legal procedures, coaching and audit. The Startup Atelier (TSA) had a pleasant time with Séverine discussing ABC's of Human Resources for Start-ups.

The Modern Annual Report: DSM, Philips, TenCate, Unit4

The structure, content an design of Annual Reports has changed dramatically over the past years. Instead of dry documents full of financial data, reports now have become powerful and well-designed communication tools including non-financial data as well. Internet and mobile technology, benchmarking rankings and the need to stand out in the crowded marketplace influenced this remarkable change for better communication.

 

 

 

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